Can the Sole Accountant Compete against Goliath??
Each and every day, small businesses compete directly against the big guy and succeed. This is done by changing the rules of the game and competing selectively. Overtime, the small entrepreneurial...
View ArticleNew Season for Accountants!!
Time to turn the page and start a new season. If you are an accountant, join our LinkedIn Discussion group called “Modern Marketing Methods for Accountants.” It’s free at http://linkd.in/vl80s1....
View ArticleWhen Cloud Computing Helps…
Every once in a while, there are natural disasters that interrupt our daily lives. Whether it’s damage caused by wind, rain or even fire, these moments make us realize why cloud computing helps us...
View ArticleFederal Judge Says IRS Can’t Regulate Tax Preparers
A federal judge has stopped the IRS from imposing a competency exam and new regulations on tax preparers. In other words, there will be no RTRP. The government can seek to appeal. Details at:...
View ArticleUsing Blogs Effectively to Improve Your Accounting Practice
Blogs that are “integrated” into your website are an effective tool to grow your accounting practice. By integrated, I mean the website domain address is the same as your website. The blogging...
View ArticleBuild Your Firm Partners with Cloud9 Real Time
The accounting industry is rapidly moving to “the cloud” to provide business owners and accounting firms with secure and reliable access to financial information in real time. Cloud9 Real Time is a...
View ArticleFacelift for Build Your Firm Websites
While you were busy servicing clients, we managed to update our website presence. This was a huge undertaking and we’d be interested to hear your thoughts. Good, bad and indifferent. Check out our...
View ArticleFree CPE Credit for CPA’s – Up to 24 Credits
CPA’s and Enrolled Agents can now earn up to 24 hours of free continuing education credits with the purchase of Build Your Firm’s website service. This offer is for the Premier and/or Niche websites....
View ArticleLast Week’s Radio Interview on Cloud Talk Radio
Last week, I tried something new. Last Tuesday, I was interviewed on Cloud Talk Radio (www.cloudtalkradio.com). I was pretty fun and I never realized that accountants were going online to listen to...
View ArticlePassword Strength – Key to Protecting Your Data
What would happen if a hacker broke into your computer, server or laptop? What disclosures are you required to make? Yes, it’s painful and embarrassing. The strength of your password is extremely...
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Connect with Your Clients for MORE Referrals
With the endless list of things “to do” during extension season, we often forget about the small things that cut through and connect with our clients. Connecting with your ever growing list of small...
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Want MORE Leads – Consider a Free Book Offer
Occasionally, we all stumble upon a website that is so simple and to the point that the light bulb goes on. It sucks us into providing our contact information. Here is one example where a accountant...
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Want More QuickBooks Clients??
Over past ten years, we’ve seen a huge shift away from traditional write-up over towards QuickBooks. That’s right, the traditional shoe box type client has become more technologically savvy and is...
View ArticleAvoid Being The Square Peg in a Round Hole!!
As we all know, each practice in the accounting industry is unique. Some are attest oriented while others are tax focused. Some like QuickBooks while others hate QuickBooks. Some are operated by a...
View ArticleWhy I HATE Telemarketing for Lead Generation
Lead generation programs using “cold call” telemarketing to capture leads has been on decline for several decades now. For whatever reason, many accountants still consider using cold call...
View ArticleA Brand New Niche Loaded with Interesting Stories
We have been approached with many new niche ideas and this was one that I had never heard of. Apparently, the tax code has a classification called “innocent-spouse”, which enables a spouse to...
View ArticleYes, Golf Season Has Arrived….
If you managed to watch last week’s U.S. Open, then you got an update of which golf pro is working with which coach for instruction. According to my notes, Butch Harmon managed to have a great week...
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Great Article on Breach of Client Data: Risks to Accountants
Do you worry about the risks associated with a breach of client data? Recently, I went through the process of trying to obtain insurance coverage specifically for data breach. The process was eye...
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Protect Yourself from Data Breach Risk
Here’s another solid article on steps to minimize your risk of data breach from the CPA Practice Advisor. As a non-expert on this subject matter, here are the things I strongly recommend you do as...
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Responsive Website Design – Multi-Partner CPA Firm
Responsive web design (RWD) is a website design approach which adapts to the users viewing environment. In other words, a person using a tablet has a different screen size than a desktop and smart...
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